-
Recent Posts
Recent Comments
- Wes Michael on Will Salt Sugar Fat bring heat on marketing research?
- Mary Aviles on Admitting defeat: JCPenney abandons ‘Fair and Square’
- Rob Bixler on Do elections bring out the worst in research?
- AlyR on Smash Mute: What is shutting up the ads worth to you?
- Annie Pettit on Do elections bring out the worst in research?
Categories
- Advertising Research
- Association News
- Brainstorming Research
- Brand and Image Research
- Business and Product Development
- Business-To-Business Research
- Company News
- Competitive Intelligence
- Concept Research
- Consumer Research
- Customer Satisfaction
- Data Collection/Field Services
- Data Processing
- Demographics
- Employee Studies
- Ethnographic Research
- Eye-tracking Research
- Focus Groups
- Food/Sensory Research
- Health Care Research
- Industrial Research
- Innovation in Market Research
- International Research
- Interviewing
- Lifecycle/Lifestyle Research
- Market Research Best Practices
- Market Research Case Studies
- Market Research Findings
- Market Research Humor
- Market Research in the News
- Market Research Techniques
- Marketing Best Practices
- Marketing Research Jobs
- Marketing Research Resources
- Media Research
- Mobile Interviewing
- Moderating
- Mystery Shopping
- Name Development Research
- Names in the News
- Online Surveys and Research
- Packaging Research
- Panels
- Pharmaceutical Research
- Political Polling
- Product Research
- Promotion Research
- Psychographic Research
- Public Opinion/Social Research
- Qualitative Research
- Quantitative Research
- Research Blogs and Communities
- Research Industry Trends
- Research Recruiting
- Research Software
- Social Media and Marketing Research
- State of the Research Industry
- Survey Development
- Telephone Interviewing
- The Business of Research
- Training/Research Education
- Uncategorized
- Usability Testing
Archives
- May 2013
- April 2013
- March 2013
- February 2013
- January 2013
- November 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- April 2012
- March 2012
- February 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
- December 2010
- November 2010
RSS Feeds
Category Archives: State of the Research Industry
Airlines are paying attention to their research data – no, really!
For all the Sturm und Drang about the failings of research, it’s always heartening to read an article that shows that research actually works! In his ‘Dear airline, here’s the problem…’ article, which was the April 4 installment of The … Continue reading
Final reflections on the CRC 2012
It’s been a week since I returned to the office from the Corporate Researchers Conference (CRC) in Dallas and there are just a few more observations I wanted to share with the Quirk’s audience. Since the economy tanked, everyone’s been … Continue reading
Posted in State of the Research Industry, Training/Research Education
Comments Off
Reporting from CRC 2012: Advice from another CEO who gets it
I’m blogging today from the second-annual Corporate Researchers Conference in Dallas. With the first day under our belts, I wanted to share some juicy nuggets from Wednesday’s closing keynote speaker, former Southwest Airlines CEO Jim Parker (2001-2004). Anyone who has … Continue reading
Posted in Consumer Research, Customer Satisfaction, Market Research Best Practices, Marketing Research Jobs, State of the Research Industry
Comments Off
Acquisitions fueling research company growth
The results from the American Marketing Association’s (AMA) annual Honomichl Global Top 25 Report have been out for some weeks now but a recent press release from the AMA offered several interesting data points that are worth passing along. Click … Continue reading
Hold your fire! SurveyMonkey extends an olive branch
The dirtiest word in DIY research had top billing during the first day of the Marketing Research Association’s annual conference in San Diego. Curiosity was building around SurveyMonkey CEO David Goldberg’s keynote speech and the room let out an audible … Continue reading
Research is dead? That’s news to me
Over the last couple of months I have read blogs and articles proclaiming that research is either dead or dying. I don’t believe this. There is no doubt that the game is changing significantly but from where I sit, it’s … Continue reading
A new form of sugging?
I’m a member of an online survey panel and have lately noticed a disturbing practice by the panel’s operator. On my home page on the panel’s site, included among the list of links to available surveys for which I’m urged … Continue reading
Is too much emphasis being placed on the “Like” button?
Who doesn’t want to be liked? We spend a vast majority of our life trying to get people to approve of us. Companies are no different. In an attempt to connect with their customers and potential customers, more and more organizations are … Continue reading
Make new trends but keep the old: Researchers reflect on TMRE programming
At The Market Research Event 2011 (TMRE) earlier this week I had the pleasure of attending over a dozen sessions and keynote speeches and, quite frankly, I was wowed by the programming. Working at a magazine that’s been around for … Continue reading
A little ditty about Stan and Diane
As you might expect, the room was SRO for Tuesday morning’s chat between Communispace’s Diane Hessan and Coke’s Stan Sthanunathan on this second day of the Market Research Event. Sthanunathan, master of the quotable research bon mot, didn’t disappoint. While he … Continue reading
Posted in Brand and Image Research, Consumer Research, Market Research Best Practices, Marketing Research Jobs, State of the Research Industry
Comments Off
