Category Archives: Research Blogs and Communities

Fall 2015 photo recap

Munich, Orlando, Miami – oh my! We are finally back in the office after traveling to some wonderful industry events. Before we jump into the holiday season, we wanted to share a few photos! We would also like to give … Continue reading

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Final reflections on the 2015 QRCA annual conference

It’s been one week since I flew out to Orlando, Fla. to attend the 2015 QRCA annual conference and – as promised – I’ve compiled a few more tidbits (and photos!) from the event to share with you. If I … Continue reading

Posted in Brand and Image Research, Business and Product Development, Market Research Techniques, Qualitative Research, Research Blogs and Communities, Research Industry Trends | Comments Off

QRCA speakers focus on how tech is shaping qualitative research

I’m back in the office after a fun and engaging three days in Orlando, Fla. attending the 2015 QRCA annual conference. I truly enjoyed my time at the event and I must say that my fellow attendees were some of … Continue reading

Posted in Consumer Research, Ethnographic Research, Innovation in Market Research, Market Research Techniques, Qualitative Research, Research Blogs and Communities | Comments Off

Photo recap from Quirk’s Summer Party!

We had a blast hosting Quirk’s Summer Party at The Gage Chicago, a free event for researchers looking to network with their peers in a casual, comfortable environment. A huge thank you to our sponsors and everyone who came out … Continue reading

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Best in show at The Quirk’s Event

We’ve received the results of our attendee survey and it’s clear the inaugural Quirk’s Event was a success! Attendees were delighted with the fun and unique networking and learning opportunities the event had to offer. Held February 23-24 at the … Continue reading

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Will research get the election right?

Of all the recent changes in marketing research I’ve been particularly fascinated by those that are pushing the limits of traditional research by combining data sets. With today being Election Day in the United States, I thought it would be … Continue reading

Posted in Market Research in the News, Political Polling, Research Blogs and Communities, Research Industry Trends | Comments Off

Welcome to Quirk’s blog!

For almost 25 years Quirk’s Marketing Research Review has vetted, aggregated, edited and organized marketing research content to help market researchers understand the value and proper use of research. For every story we publish in our magazine or e-newsletter, however, … Continue reading

Posted in Marketing Research Resources, Research Blogs and Communities, State of the Research Industry | 1 Comment