Category Archives: Public Opinion/Social Research

Do elections bring out the worst in research?

Two weeks ago, I received a call on our landline phone from a local number and woman’s name I didn’t recognize. When I answered, a man said that he was conducting a nationwide political poll. Without identifying himself or the … Continue reading

Posted in Political Polling, Public Opinion/Social Research, Quantitative Research | 2 Comments

Fans and followers fail to bring ‘Digital Death’ campaign to life

I was first alerted to the celebrity Digital Death campaign in the first few days of December when my favorite celeb-razzing blog joked that the charity might have more success if the donations went to permanently shutting down the Twitter … Continue reading

Posted in Public Opinion/Social Research, Social Media and Marketing Research | Comments Off