Category Archives: Marketing Research Resources

Research is dead? That’s news to me

Over the last couple of months I have read blogs and articles proclaiming that research is either dead or dying. I don’t believe this. There is no doubt that the game is changing significantly but from where I sit, it’s … Continue reading

Posted in Data Collection/Field Services, Innovation in Market Research, Marketing Research Resources, Research Industry Trends, State of the Research Industry, The Business of Research, Uncategorized | 4 Comments

Happy holidays and sweet ‘Market Research Dreaming’

Quirk’s would like to wish you and yours a happy and safe holiday season. We’d also like to share Leominster, Mass., research software company BayaSoft’s 2011 “Market Research Dreaming” holiday e-card! We’re always flattered to be spoofed by our peers! … Continue reading

Posted in Market Research Humor, Marketing Research Resources, Uncategorized | Comments Off

Make new trends but keep the old: Researchers reflect on TMRE programming

At The Market Research Event 2011 (TMRE) earlier this week I had the pleasure of attending over a dozen sessions and keynote speeches and, quite frankly, I was wowed by the programming. Working at a magazine that’s been around for … Continue reading

Posted in Innovation in Market Research, Market Research Best Practices, Marketing Research Resources, Research Industry Trends, State of the Research Industry, The Business of Research, Training/Research Education | Comments Off

Welcome to Quirk’s blog!

For almost 25 years Quirk’s Marketing Research Review has vetted, aggregated, edited and organized marketing research content to help market researchers understand the value and proper use of research. For every story we publish in our magazine or e-newsletter, however, … Continue reading

Posted in Marketing Research Resources, Research Blogs and Communities, State of the Research Industry | 1 Comment