-
Recent Posts
Recent Comments
Categories
- Advertising Research
- Association News
- Brainstorming Research
- Brand and Image Research
- Business and Product Development
- Business-To-Business Research
- Competitive Intelligence
- Concept Research
- Consumer Research
- Customer Satisfaction
- Data Collection/Field Services
- Demographics
- Employee Studies
- Ethnographic Research
- Focus Groups
- Food/Sensory Research
- Health Care Research
- Industrial Research
- Innovation in Market Research
- International Research
- Interviewing
- Lifecycle/Lifestyle Research
- Market Research Best Practices
- Market Research Case Studies
- Market Research Findings
- Market Research Humor
- Market Research in the News
- Market Research Techniques
- Marketing Best Practices
- Marketing Research Jobs
- Marketing Research Resources
- Mobile Interviewing
- Moderating
- Mystery Shopping
- Name Development Research
- Names in the News
- Online Surveys and Research
- Packaging Research
- Panels
- Pharmaceutical Research
- Political Polling
- Product Research
- Promotion Research
- Psychographic Research
- Public Opinion/Social Research
- Qualitative Research
- Quantitative Research
- Research Blogs and Communities
- Research Industry Trends
- Research Recruiting
- Research Software
- Social Media and Marketing Research
- State of the Research Industry
- Survey Development
- Telephone Interviewing
- The Business of Research
- Training/Research Education
- Uncategorized
- Usability Testing
Archives
RSS Feeds
Category Archives: Business and Product Development
Eight Web predictions for 2012
The new near is less than two weeks away and we’ve set our sights on 2012. As the producer of our Web site, I’m always interested in what each new year brings in regard to the Web. Thanks to my … Continue reading
Gone but not forgotten – the power of branding
Every company or product has a brand. In these days of SEO and clicks it’s easy to forget the impact that branding can have. ABC’s launch of its new series Pan Am showcases the impact of branding. Pan Am Airways … Continue reading
Posted in Advertising Research, Brand and Image Research, Business and Product Development
Comments Off
When tracking customer feedback, could the customer be the problem?
One advantage of being a small business is that we tend to have direct contact with our customers. This contact is vital to the way we operate our business. On a daily basis we hear what is working or not … Continue reading
Is an oatmeal facial the pathway to product innovation?
Lately I’ve noticed several foods now touting the presence of “all-natural” ingredients. For example, one of our household faves is Quaker Instant Oatmeal. Our kids love the apples and cinnamon variety and as parents we appreciate the convenience of stirring … Continue reading
Posted in Business and Product Development, Competitive Intelligence, Concept Research, Food/Sensory Research, Uncategorized
Comments Off
The value of checking your emotions at the door
This past week here at Quirk’s we had a meeting with the firm that administers our 401(k) program. We all know the stock market roller coaster can be very stress-inducing and it is extremely difficult to separate our own emotions … Continue reading
Is Kim Kardashian a market research guru?
Just the other day, Kim Kardashian appeared on the Today Show and was interviewed by Matt Lauer. She and her sisters are more than reality TV stars – they are now a full-fledged brand. In addition to their TV shows, … Continue reading
